I’ve never been a fan of making a cold, hard distinction between extroverts and introverts. Although I myself identify as an extrovert because I draw energy from others, I wouldn’t say I possess every quality typical of an extrovert. I’d guess that if I surveyed our readers, most of you would say you’re somewhere in between […]
20 Tools for Creating and Delivering Amazing Presentations
If you’re in business, you need to know how to create captivating presentations. Whether you’re trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to know how craft a presentation that won’t put people to sleep. […]
The Social Media Manager’s Guide to Staying Organized
Managing social media accounts for a brand, no matter how big or small, is not easy — and one of the biggest and most consistent challenges is staying organized. Between managing social promotion goals from different departments, staying up-to-date on social mentions and trends, and posting relevant and engaging content on a regular basis, being […]
The Sophisticated Marketer’s Guide to Generating More Leads With SlideShare
If you’re reading this post, chances are you already have the SlideShare basics under your belt. You’ve uploaded a few presentations. You know you need a compelling story, beautiful design, enticing call-to-action, and solid promotion plan — and you’re comfortable executing on all of that in your slides. But you feel like there’s still more you […]
How Your Brain Processes Logos [Infographic]
Take a second to sit back and think about your favorite brand. Perhaps it’s a consumables brand, like Ben & Jerry’s. Or maybe it’s a fitness brand, like Under Armour, or a car brand, like Mercedes or BMW. Now, think about that brand’s logo. When you’re out and about and you see that logo, how […]
