Content is king when it comes to search engine optimization (SEO). SEO is the practice of optimizing content for search engines to help improve a website’s visibility and ranking in search results. Fresh content plays an important role in a search engine optimization strategy since it helps create a great user experience, builds trust with […]
Digital Marketing
Digital Marketing: Speak Their Language
Planning your digital marketing is a strategic process. You want to clarify your business message, review what has and did not work, and choose the best graphics for your brand. Often a business owner feels the need to impress and show off the business. This pressure often turns into marketing your business to impress other […]
Digital Marketing Tips from Southern Tide Media
Marketing should be the essential source of new clients for your business. Over the last few years, all too often we receive a call from a defeated business owner stating their marketing efforts have returned void. Subscriptions are down for print and television media, because we now live in a digitally driven world. Effective marketing […]
2018: Digital Marketing Grows
Here at Southern Tide Media we focus on business to business sales. By the time December begins we have reviewed the previous months or marketing quarters and are moving into discussing our client’s plan of action for the next year’s marketing. While looking ahead, we find that research helps us know where to focus the […]
Is it Time to Re-evaluate Your Digital Marketing Strategy?
Simple Steps to Improve Your Digital Marketing Strategy The digital realm is constantly changing and your digital marketing strategy should be evolving in sync with it. An online strategy is not effective when you set-it-and-forget-it, it requires constant upkeep. With the broad scope of the internet and the intricacies of PPC, online media, email marketing and analytics, along with new […]
